iPhone 3G S

Well, I just received an interesting email from a Rogers Communications team member, sent using the contact form on my website... It looks as though Rogers is in damage control mode, regarding the recent uproar that has occurred on blogs and social media services such as facebook and twitter. Pretty amazing that my blog was targeted for the contact a mere 8 minutes after the news broke on twitter.

Good for them for realizing their lack of news, and keeping everyone in the dark was doing nothing to help their image. Good for them for coming up with early upgrade incentives for their early adopters, and high monthly bill customers.

And good for them for engaging the people who are sharing news about their company and products whether good or bad. Is it too little too late?

The email I received follows:

Miranda MacDonald sent a message using the contact form at http://www.mythoughtsonthings.com/contact.

Hi Darren,

I saw your recent blog posts about Rogers and iPhone 3GS. I'm with the Rogers Communications team and we’ve just announced the details of special Hardware Upgrade savings for our existing iPhone customers and wanted to let you know.

There has been a lot of excitement around the new iPhone 3G S and we wanted to recognize the early adopters who helped make the iPhone the hottest-selling handset in Canadian wireless history. We will be discounting the price of the iPhone 3G S by between $250 and $500 to provide savings to many of our iPhone customers.

Although details are still emerging, it seems as though the news of upgrade pricing for Rogers customers, who have the iPhone 3G is first announcing it's pricing via theRogersHelps twitter account.

Honestly I was not expecting discounts this deep, and have to commend Rogers for creating this offer (still unknown whether I qualify for the full discount or not) but I have to say that the way they handled this was lacklustre and should be used as an example of how not to launch a product in marketing and business schools around the world!

Like Ryan Seacrest, on the final episode of American Idol, there were lengthy pauses between info blasts, but in the end, the news broke this way...

Ready iPhone fans? Here’s the news you’ve been waiting for.

Rogers is happy to announce big savings for our existing iPhone customers looking to upgrade to 3G S.

Rogers Wireless will be discounting the iPhone 3G S to provide savings of between $250 and $500 for current qualifying iPhone customers.

Qualifying Rogers Wireless iPhone owners can acquire the 16GB 3G S for as low as $199 and the 32GB version as low as $299.

Rogers is offering all Rogers Wireless customers who bought an iPhone in 2008 a minimum savings of $250 savings off the no term price

Rogers Wireless customers who bought the device before Sept 30, 2008 and spend $99 a month get a $500 savings off no term price.

More news today about the iPhone 3GS, and the iPhone 3.0 software update. AT&T today put out a video answering customers concerns about upgrade pricing, MMS and tethering.

Although AT&T was booed at the iPhone 3G S announcement for not offering MMS on launch, it is interesting to note that they will not be charging extra for MMS, they will treat them like a regular text message.

Rogers on the other hand, will be charging at least $5 on the iPhone value pack to have MMS messaging, which is quite funny because the regular smartphone value pack included it, but when you purchased an iPhone 3G they converted your value pack to the iPhone one without MMS because the iPhone did not support it. Now if you want that functionality back, you must pay.

But make sure you sign up for the MMS package, because if you don't you will be paying the ridiculously high per use fees that cell phone providers love to charge

Like all cellular providers, Rogers is a company that most of it's customers love to hate. We all complain that our rates are too high, coverage is spotty, customer service is a pain to deal with, 3 year contracts suck, and unsubsidized phone prices are just too gosh darn high. Now I am sure if you asked anyone on any network around the world, they would have similar complaints about there carrier, but why Rogers is unwilling to do anything about it is beyond me.

After the iPhone 3G S was announced, many started to follow and communicate on twitter with Keith McArthur,, a Rogers employee who's bio on Twitter lists him as "Social Media guy at Rogers and Fido". He has tried to answer as many questions as he could from his own twitter account, before creating an official Rogers Twitter account, but I am sure was hamstrung by official Rogers policy, and although he was forthcoming with information in the beginning, his answers to peoples questions became very repetitive quickly, with answers such as "We have not announced pricing yet" etc...